Do you want to attract new
customers while building greater loyalty among your current customers? Include
your customers in your marketing and promotions. By creating greater awareness
of your customers and their businesses you may help to build their businesses
and increase their demand for your products and services. Whether or not using
customers in your marketing causes them to buy more from you, your willingness
to showcase them will cause them to feel more attachment to you and will
encourage them to remain your customers for a long time to come. Here are a few
ways you can make this work for your business providing web hosting services.
Spread Your Customers Success Stories
Ask your customers to share their
success stories and get their permission to use them. How have they benefitted
from their association with you? Have them share their stories on audio or
video or in print and use them in your marketing.
Tell your customers' stories in
your newsletter. If you publish a print or online newsletter, include profiles
of your customers and tell how you worked with them to help them succeed. Or,
use the stories in your print ads. A photo of a happy customer accompanied by
the story of what you did for them is very persuasive.
Audio and video recordings of
customer stories can be incorporated into your television and radio
advertising. Hearing customers in their own words is a powerful way to
communicate the benefits of doing web hosting business with you, and your
customers will appreciate the visibility they get when they are featured in
your ads. You can also use streaming audio and video files at your website.
Give Some Featured Links
Feature links to your customers'
websites from yours. It does not cost anything to add a few links, and
customers will appreciate the extra visibility. It may also help improve the
search engine rankings, not only for your customers' websites but for yours as
well.
Communicate With Your Customers Regularly
Make connections between
customers. Do you have customers who could benefit from knowing other
customers? Perhaps you could make referrals to bring them together. Or, host a
networking event where they can get to know each other.
It is a win-win situation for you
if your business Promoting your customers as well as yourself. Look for
opportunities to create a greater bond between yourself and your customers by
including them in your marketing and promotions. Looking for web hosting services? Wait no more and
call Sky Host immediately at 042-35942212 and enjoy affordable yet
reliable hosting services.
